Tata Harrier Adventure X Launched at ₹18.99 Lakh: Bookings Open Now!

You don’t just want any random SUV Under 20L. You’re looking for an SUV that blends strength, safety, and comfort, right? That’s where the new Tata Harrier Adventure X steps in. Tata Motors recently introduced the Harrier Adventure X variant at a starting introductory price of ₹18.99 lakh (ex-showroom), as announced on Tata Motors Cars official social platforms.

The launch was made public on August 6, 2025, and the price offer is valid until October 10, 2025, or till stocks last. But there’s more to this than just pricing. The Adventure X isn’t a basic SUV. It’s loaded, refined, and aimed directly at buyers who want premium SUV features—without crossing the ₹20 lakh mark.

The Harrier Adventure X runs on a 2.0L Kryotec diesel engine, available in both manual and automatic transmission. What gives it an edge is its Land Rover-based OMEGARC platform. This is not just marketing. This structure is known for strength, durability, and safety.

Introducing India’s most premium and fully-loaded adventure SUV – the Harrier Adventure X now at an unbelievable limited-period introductory price of ₹18.99 Lakh*.

Visit https://t.co/2Vod6MAsvj to book now.#ReclaimYourAdventure #HarrierAdventureX #TataHarrierAdventureX pic.twitter.com/lj8j7k91Yt

— Tata Motors Cars (@TataMotors_Cars) August 6, 2025

It also brings features like Trail Response Modes (Normal, Rough, Wet) and a Trail Hold electronic parking brake—designed for more control on uneven terrains. Clearly, the ‘Adventure’ in its name isn’t just for show.

In terms of safety, this SUV comes with 5-star ratings from Bharat NCAP and Global NCAP, which makes it one of the safest in its class. The design is bold and refined, with exclusive elements like a panoramic sunroof, digital cockpit, and the signature Onyx Trail interior theme. From the outside, the SUV gets fresh alloy wheel designs and adventure-style detailing that looks rugged yet stylish.

Tata has aimed this variant at those who want both tech and toughness. And while many buyers wonder if they should wait for the Harrier EV or other upcoming launches, the Adventure X holds its ground with strong diesel performance, safety ratings, and smart features.

If you are planning to test it yourself, bookings are now open across Tata dealerships and online. This price and variant combination might not last long—and it’s likely to become one of Tata’s most talked-about editions yet.